Optimizing Your Facebook Marketing for Maximum Impact with Meg Brunson

As content creators, social media can feel really overwhelming. And when a platform like Facebook has so many different ways to connect and interact with people, how do you know where to start to maximize your presence and use Facebook to its fullest potential? Meg Brunson, a marketing authority who is a former Facebook employee, is here today to talk about how we as business owners can best optimize and utilize Facebook to generate leads, find clients, and build community. This week, episode 165 of Listeners to Leads is about optimizing your Facebook marketing for maximum impact! 

Online marketing authority and former Facebook employee Meg Brunson combines their mission to build a more accessible and inclusive world, with their expertise in the digital marketing space. Meg is on a mission to disrupt the status quo of marketing so that financial success is the byproduct of a genuine commitment to justice, rather than an end goal in itself. Through Meg’s signature approach, Just Marketing®, businesses are implementing ethical, inclusive, and accessible marketing campaigns that make a positive impact on society and their bottom line, creating a virtuous cycle where profitability and responsible practices reinforce each other.

In this episode of Listeners to Leads, Meg Brunson shares the importance of optimizing your business profile on Facebook and actionable steps you can take right now to build genuine connections through Facebook groups. 

Meg and I also chat about the following: 

• Strategic ways to approach Facebook as a content creator.
• Finding the balance between "fluff" content and more valuable, educational content in groups.
• Building genuine connections in online communities.
• Why most businesses don’t need Facebook ads.

Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. 

Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!

Learn more about Listeners to Leads at www.listenerstoleads.com

CONNECT WITH MEG BRUNSON:

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CONNECT WITH ALESIA GALATI:

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Work with Galati Media!

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Chapters

• 0:00 Optimizing Your Facebook Marketing for Maximum Impact with Meg Brunson
• 1:45 Introduction to Meg Brunson.
• 3:15 Strategic ways to approach Facebook as a content creator.
• 3:41 The importance of optimizing Facebook profiles and business pages.
• 8:42 The value of Facebook groups and how to approach them strategically.
• 12:15 Finding the balance between "fluff" content and more valuable, educational content in groups.
• 17:42 Building genuine connections in online communities rather than just seeking clients.
• 23:42 The importance of collaboration over competition on social media.
• 28:34 Facebook ads and why most businesses don’t need them.